24 December 2006

When you should NOT use the efficiency of the Internet

I am getting the past days all these impersonal emails wishing me Merry Christmas etc. It looks that people have discovered that instead of re-writing similar personalized emails, it is much more time-efficient to massively bcc send the same generic email to all their contacts. Even my exes didn’t bother to spend the 5 extra secs to put my name in the beginning of the email… There must be sthg wrong here…

This is one of the few occasions that we should not use the efficiency of the internet. When we wish by letters or emails, the underlying signal we want to give is that we care enough for some people to spend some time to wish them. Using a massive impersonal email makes the very reason of wishing void. It is like offering as a gift sthg that is totally costless: “Hey mate, I ll make you a gift, this is the link to access my public blog…”

6 comments:

bizwriter said...

How dumb can a person be to send impersonal emails in bulk?! You're totally right. Btw, no offence intended, but I can infer from this post that your exes deserved to be exes anyway! :-)

Happy holidays!

Konon said...

LOL, good point

Anonymous said...

I think u re totally right about the massive Xmas mails and greeting cards. About the exes on the other hand and according to your previous article it might show that you have a low DV :-)
Just a joke, no offence intended.

Konon said...

Exactly Ms anonymous, low DV...

Anonymous said...
This comment has been removed by a blog administrator.
kouk said...

Same thing with the bulk SMS's we get during the holidays. It seems everyone is competing to write the most wity happy new years SMS but I personally couldn't care less if it isn't directed to me.